The summer continues

LINUM has existed for more than half a century, a story that began with a shared vision and a friendship that transcended borders. On a trip to India in 1966, LINUM’s founder Sven Kempe met two brothers with a clear ambition for their craft. Over long conversations, their values and beliefs on quality, sustainability and production entwined. This was a bond that only strengthened with time, and their friendship, like their collaboration, came to last a lifetime. To this day LINUM remains very close to the manufacturers who make our products, and we are very grateful for the affinity that we have.

These days, we derive a creative joy and energy from the tablecloths that have been passed down to us. We talk about their classic fabrics, made to such a high quality; that unique piece that no one can bear to give away. And so it is passed on. From grandmother, to mother, to daughter. The same goes for our linens, napkins and practical placemats, or our cushion covers in their attractive range of colours. The throws made of natural materials, or the curtains that have seen the passing of countless seasons but that still hold their own. We find a circularity and sustainability in our desire to create products that will remain even through changing times.

Sweden’s nature and cultural heritage are where we gather our colours and forms. We design our patterns ourselves, and they are all unique to us. Our collective values include concepts like “tactile”, “Swedish” and “practical”, concepts that feed and foster our work daily. We work from a pre-determined colour palette, which returns year after year. This means that a new product can be paired with one made decades ago. Not to mention the fact that our best-selling cushion cover is available in over twenty different colourways. In other words, LINUM’s assortment meets the varying needs and styles of the home’s many spaces, and it is in our shared biological desire to nest that LINUM’s mission and heart can be found.